Alexander Lea is the Head of Digital Marketing of Allsopp & Allsopp Group. A leading real estate agency that has been operating in Dubai since 2008. He is a creative and determined individual, who strives for results. He has been a part of Allsopp & Allsopp Group since 2021.
Alexander is the interim head of technology for Allsopp & Allsopp, utilising available data to help advance both internal and external systems and ultimately drive sales. He also specialises in utilising data and analytics to drive online marketing campaigns that generate an impact. These include search engine optimization, pay-per-click advertising, social media marketing artificial intelligence, automation and email marketing to reach and convert leads into customers. With a strong focus on ROI and measurable results, he helps businesses increase revenue and growth through targeted digital marketing strategies.
Under Alexander’s watch, Allsopp & Allsopp has seen rapid (and measurable) online growth, using both organic tactics, and paid. He is a strong believer in dedication and hardwork, citing it as the stepping stone towards success. His witty and friendly nature have enabled him to connect with his team allowing him to build a strong and healthy culture for his coworkers.
Alexander moved to the UAE when he was 16, just after completing a 5 week expedition to the Arctic Circle fuelling his passion for the outdoors. In his free-time, Alexander enjoys off-roading and fishing. Alexander holds a Bachelor’s Degree in Communications and Media Studies from Bangor University.